Wednesday, October 16, 2013

'Walking Dead' - Alive on Social Media


This week’s premiere of ‘The Walking Dead’ season four generated a ton of social media buzz.  On Sunday, ‘The Walking Dead’ was the number one program in terms of TV-related social media activity (not to mention it’s record-setting TV ratings).  Data gathered from Nielsen’s SocialGuide revealed some startling numbers.  The season four debut drew a unique audience of  7.5 million twitter users with a total 1.17 million Tweets related to the show.  Facebook was also buzzing as a result of the premiere.  More than 5 million Facebook users generated a total of 9.3 million interactions related to the series premiere. 


Below is a chart showing Nielsen’s weekly Twitter TV ratings:

Live Twitter feed during the series premiere:

Live Facebook feed during the series premiere: 


Live feed from AMC's Website: 





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